415 • 456 • 5594
Email: info@upperdesignstudio.com
Available 7 days a week & holidays • 10am • 7pm
BILL HERNANDEZ (AKA Tuffy Bazoo) - CONSULTANT
CLICK IMAGE TO GET
ECONOMY HOSTING
for under $37/yr for 3 years !!!
* *
ADD A DOMAIN - $1.99 FIRST YEAR
HELPFUL HINTS
  • Be decisive and clear about what you need. All communication is billable time. Organize how you want your material to be layed out. Deliver all your materials as soon and as complete as possible.

  • Have your artwork prepared and in good condition otherwise it could take considerable time to repair or edit artwork. Find a good photographer. Supply high resolution artwork. 300dpi is best. Files ending in JPG, TIFF, GIF, PDF are commonly acceptable.

  • A final draft of text or edits composed by you works best. For extensive changes in your text, it's best for you to recompose all your text and resubmit. It's helpful to highlight the changed text in the document. Files ending in DOC, DOCX, TXT or RTF are acceptable. It's best not to compose your changes in an email because then I will have to convert it into usuable form. Send text in attachments.

  • Answer all questions I ask in a timely manner and your changes will happen ASAP. I will halt a project until I get answers. I want to save you time and money by not doubling back over guessed answers.

  • Make phone calls to your hosting company to get passwords and server access configurations. From experience, this could take up to an hour and a half to resolve with some companies. If I call your provider and I'm put on hold, you are paying for my time.

  • Too many opinions about changes from all your friends will add lots of time to the project. Have the smallest committee decide with you. There are many "expert" ideas out there about what looks good or is effective. Remember that I bill for all samples.

  • If you are a designer or artist at heart, you may want the site elements tweaked again and again and this adds time to the project. Avoid this by creating the artwork yourself and finding web colors from my color swatches on the TOOLS page. Creating online is not the same as a print job, interior decoration or clothing design. Subtle color fidelity cannot be maintained across all monitors. Commit a design now and you can always redesign a look later.
* * * BEAUTY IS IN THE EYE OF THE CLIENT * * *
  • Show me examples. Draw on paper how you want elements to be organized. If you ask me to put a picture or text anywhere I like on the page and then come back and tell me to move something again and again, you will be billed again and again. Make your decisions on paper first.

  • Find images you like. Beauty is in the eye of you the client. Looking for the right photo can take a half hour or more and this means time that is billed.

  • If you tell me to go for it and be creative and then tell me later that what I produced was not the creativity you were looking for, this can be frustrating for both of us and you will be billed regardless. I cannot read minds. It's best for you to show me online examples and then I can customize and modify the look you liked. Do you really want me to go for it? If so - great!

  • Your browser settings and plugins can also affect how you view your pages. If java or pop ups are disabled, some page characteristics could be adversely affected. Update java and Flash plugins.

  • Your monitor color, brightness, contrast settings can dramatically affect the colors you want to see. Low end, dated LCD and laptop monitors generally have low quality output.

  • Your screen resolution or monitor size can affect the size of your website appearance on other devices. If you want your site to fill the entire screen, then when viewed on a laptop or mobile device, people may have to scroll vertically and horizontally a lot to see the whole page on a smaller monitor. You will lose your audience.

  • I highly recommend viewing your site on different size monitors and laptops. Try to hit the middle. Don't assume your clients have the latest gadgets.

  • CLEAR YOUR CACHE: Always clear your cache or temporary internet files to see your changes. Go to the top menu in your browser.
    Firefox - Tools>Clear Recent History
    Explorer - Tools>Internet Options>Browsing History>Temporary Internet Files
    Safari - Edit>Empty Cache
    Chrome - Tools>Clear browser data.

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Bill Hernandez • 415•456•5594 • 10am - 9pm • 7 days a week • EMAIL
San Francisco Bay Area, South Bay, East Bay, North Bay, Sonoma County, Marin County, Peninsula Sausalito, Mill Valley, Corte Madera,
San Rafael, San Anselmo, Terra Linda, Marinwood, Novato, Petaluma, Santa Rosa, Sonoma, Richmond, Berkeley,
Oakland, San Leandro, Hayward, Fremont, Milpitas, San Jose, Palo Alto, Redwood City, San Carlos, South San Francisco